To Sicilians, the word "tarocco" has two definitions: a) the card game, and b) a variety of blood orange. The history of the two meanings has overlapped mainly in three areas. Etymologically, the citrus variety
appears derived from the first reaction of a farmer from Francofonte (near Syracuse), who thought that an orange looked "like a tarot card”: he probably referred to its round shape recalling the “Badda”, one of the “trunfi” of the Sicilian tarot. The second area is the production of the cards and the special tissue paper used for wrapping citrus fruits for export: a factory specialized in both products was "Concetta Campione" of Catania. Last but not least, the term is connected to the aesthetics of the collective imagination of Sicilians: playing cards and fruit wrappings share similar designs, colours, and iconography.